Zoom

Technology

video conferencing app that boomed during COVID

Website

About Zoom

Zoom Video Communications was founded in 2011 by Eric Yuan (former Cisco Webex engineer). Launched 2013, became household name during COVID-19. Went public on NASDAQ April 2019. Daily participants jumped from 10M to 300M+ in 2020. Expanded into Phone, Rooms, and Events.

The Zoom Logo

The logo features a video camera icon in a blue circle with friendly rounded typeface. "Zoom blue" (#2D8CFF) became synonymous with video calling. Refreshed in 2022 as the company evolved beyond meetings.

Logo style:Blue circle with video camera

Quick Facts

Yuan left Cisco after his mobile video idea was rejected

"Zoom fatigue" became an officially studied phenomenon

Stock peaked at $559/share in October 2020

"You're on mute" became one of 2020's most uttered phrases

What Does Zoom Do?

Zoom operates in the technology and software industry and is accessible at zoom.us. The company is recognized as video conferencing app that boomed during COVID. Zoom's brand identity is built around its distinctive logo — blue circle with video camera — which has become widely recognized across the technology sector.

As part of the broader technology landscape, Zoom competes alongside other well-known brands in the space. The company's logo serves as its primary visual identifier and is designed to work effectively across all digital and physical touchpoints — from mobile app icons and website favicons to marketing materials and product packaging.

Frequently Asked Questions

What does the Zoom logo look like?

The Zoom logo is described as blue circle with video camera. It is a symbol-only logo that does not include the company name text, making it a strong standalone visual mark.

What category does Zoom belong to?

Zoom is categorized under Technology in our logo quiz. The technology and software sector includes many well-known brands with distinctive visual identities.