Chevrolet
Automotiveiconic American car brand
About Chevrolet
Chevrolet is an American automobile division of General Motors (GM), founded on November 3, 1911, by Louis Chevrolet, a Swiss-born racing driver, and William C. Durant, the founder of GM. Headquartered in Detroit, Michigan, Chevrolet is one of the world's largest car brands, selling vehicles in over 80 countries. Known for iconic vehicles like the Corvette, Camaro, Suburban, and Silverado, Chevrolet's slogan "Find New Roads" reflects its broad appeal from affordable economy cars to high-performance sports cars.
The Chevrolet Logo
Chevrolet's "bowtie" logo is one of the most recognized automotive emblems in the world. The origin is disputed — William Durant may have been inspired by wallpaper in a French hotel, a newspaper advertisement, or a coal company's logo. First used in 1913, the bowtie has been refined many times, evolving from a simple outline to a three-dimensional gold cross shape. The current version features a bold gold bowtie that can appear in gold, black, or chrome depending on the application.
Quick Facts
The origin of the bowtie logo is still debated — even the Durant family gave different accounts
Louis Chevrolet was a famous race car driver before founding the company
The Corvette has been America's sports car since 1953
The Suburban is the longest-running nameplate in automotive history, since 1935
What Does Chevrolet Do?
Chevrolet operates in the automotive and transportation industry and is accessible at chevrolet.com. The company is recognized as iconic American car brand. Chevrolet's brand identity is built around its distinctive logo — golden bowtie cross emblem — which has become widely recognized across the automotive sector.
As part of the broader automotive landscape, Chevrolet competes alongside other well-known brands in the space. The company's logo serves as its primary visual identifier and is designed to work effectively across all digital and physical touchpoints — from mobile app icons and website favicons to marketing materials and product packaging.
Frequently Asked Questions
What does the Chevrolet logo look like?
The Chevrolet logo is described as golden bowtie cross emblem. It is a symbol-only logo that does not include the company name text, making it a strong standalone visual mark.
What category does Chevrolet belong to?
Chevrolet is categorized under Automotive in our logo quiz. The automotive and transportation sector includes many well-known brands with distinctive visual identities.
What is the Chevrolet website?
The official Chevrolet website is chevrolet.com.
What other names is Chevrolet known by?
Chevrolet is also commonly referred to as chevy. In our logo quiz, any of these names will be accepted as a correct answer.
Can I test my knowledge of the Chevrolet logo?
Yes! Chevrolet is one of 271 logos featured in our Logo Quiz. You can also try Practice Mode to learn at your own pace with no timer.
Can you identify the Chevrolet logo?
Test your knowledge with our Logo Quiz featuring 271 company logos!
