Bugatti

Automotive

French hypercar maker, world's fastest production cars

Website

About Bugatti

Bugatti was founded in 1909 by Ettore Bugatti in Molsheim, Alsace. Original company closed in the 1960s. Revived by VW Group in 1998, producing the legendary Veyron (2005) and Chiron (2016). Merged with Rimac in 2021 to form Bugatti Rimac.

The Bugatti Logo

The logo is an oval badge with "EB" initials (Ettore Bugatti) on red, surrounded by 60 pearl-like dots. The pearl border represents actual pearls, reflecting luxury and craftsmanship. Red, white, and black unchanged for over a century.

Logo style:Interlocking EB monogram

Quick Facts

The Veyron cost VW ~$6M per unit to produce, sold for $1.7M

Ettore called Bentley cars "the world's fastest lorries"

Chiron Super Sport 300+ was first production car to break 300 mph

The original Royale sold for over $9 million at auction

What Does Bugatti Do?

Bugatti operates in the automotive and transportation industry and is accessible at bugatti.com. The company is recognized as french hypercar maker, world's fastest production cars. Bugatti's brand identity is built around its distinctive logo — interlocking EB monogram — which has become widely recognized across the automotive sector.

As part of the broader automotive landscape, Bugatti competes alongside other well-known brands in the space. The company's logo serves as its primary visual identifier and is designed to work effectively across all digital and physical touchpoints — from mobile app icons and website favicons to marketing materials and product packaging.

Frequently Asked Questions

What does the Bugatti logo look like?

The Bugatti logo is described as interlocking EB monogram. It is a symbol-only logo that does not include the company name text, making it a strong standalone visual mark.

What category does Bugatti belong to?

Bugatti is categorized under Automotive in our logo quiz. The automotive and transportation sector includes many well-known brands with distinctive visual identities.