Pixar
Entertainmentanimation studio behind Toy Story and Up
About Pixar
Pixar Animation Studios originated as Lucasfilm's Graphics Group in 1979. Steve Jobs bought it in 1986 for $5 million. Revolutionized animation with Toy Story (1995), the first fully CGI feature film. Disney acquired Pixar in 2006 for $7.4 billion. Films include Finding Nemo, Up, Inside Out, and Coco.
The Pixar Logo
The logo features Luxo Jr., an animated desk lamp that bounces on the "I." Luxo Jr. starred in Pixar's 1986 CGI short film. The animated logo sequence before every Pixar film is one of cinema's most beloved studio idents.
Quick Facts
Jobs bought Pixar for $5M; Disney acquired it for $7.4B
Toy Story was the first fully computer-animated feature film
Pixar's original business was selling the Pixar Image Computer
Every Pixar film contains hidden references to other Pixar films
What Does Pixar Do?
Pixar operates in the entertainment and media industry and is accessible at pixar.com. The company is recognized as animation studio behind Toy Story and Up. Pixar's brand identity is built around its distinctive logo — colorful Luxo ball (star on yellow/blue) — which has become widely recognized across the entertainment sector.
As part of the broader entertainment landscape, Pixar competes alongside other well-known brands in the space. The company's logo serves as its primary visual identifier and is designed to work effectively across all digital and physical touchpoints — from mobile app icons and website favicons to marketing materials and product packaging.
Frequently Asked Questions
What does the Pixar logo look like?
The Pixar logo is described as colorful Luxo ball (star on yellow/blue). It is a symbol-only logo that does not include the company name text, making it a strong standalone visual mark.
What category does Pixar belong to?
Pixar is categorized under Entertainment in our logo quiz. The entertainment and media sector includes many well-known brands with distinctive visual identities.
What is the Pixar website?
The official Pixar website is pixar.com.
What other names is Pixar known by?
Pixar is also commonly referred to as pixar animation. In our logo quiz, any of these names will be accepted as a correct answer.
Can I test my knowledge of the Pixar logo?
Yes! Pixar is one of 271 logos featured in our Logo Quiz. You can also try Practice Mode to learn at your own pace with no timer.
Can you identify the Pixar logo?
Test your knowledge with our Logo Quiz featuring 271 company logos!
