premier open-wheel racing series
Formula 1 is the highest class of open-wheel racing, with World Championship held annually since 1950. Owned by Liberty Media since 2017 ($4.4B acquisition). ~20 races per season across five continents. Constructors include Ferrari, Mercedes, Red Bull, McLaren, and Aston Martin.
Redesigned in 2017 by Wieden+Kennedy. The previous 1994 logo by Carter Wong cleverly used negative space to reveal a "1." Current logo features bold angular "F1" in red suggesting speed. The redesign was controversial but more versatile digitally.
Previous logo's hidden "1" is considered one of the greatest logo designs ever
F1 cars generate enough downforce to drive upside down theoretically
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Ferrari has competed in every season since 1950
Formula 1 operates in the sports and athletics industry and is accessible at f1.com. The company is recognized as premier open-wheel racing series. Formula 1's brand identity is built around its distinctive logo — red speed mark with hidden "1" — which has become widely recognized across the sports sector.
As part of the broader sports landscape, Formula 1 competes alongside other well-known brands in the space. The company's logo serves as its primary visual identifier and is designed to work effectively across all digital and physical touchpoints — from mobile app icons and website favicons to marketing materials and product packaging.
The Formula 1 logo is described as red speed mark with hidden "1". It is a symbol-only logo that does not include the company name text, making it a strong standalone visual mark.
Formula 1 is categorized under Sports in our logo quiz. The sports and athletics sector includes many well-known brands with distinctive visual identities.
The official Formula 1 website is f1.com.
Formula 1 is also commonly referred to as formula 1, formula one, f1. In our logo quiz, any of these names will be accepted as a correct answer.
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